In recent years, the world-famous doll brand Barbie have embraced change, launching a new line of Barbies featuring different figures, skin tones and jobs. To celebrate this, they launched an activation in Westfield Stratford to encorage young girls and boys to be anything. The youngsters are taken on a tour of dressing up, arts and crafts and more throughout the pop-up activation which was featured in the mall for two weeks. We provided photography and video for a day for the event pop-up activation.
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